Galaxsys Partners with SOFTSWISS to Expand Global Market Access

Galaxsys has revealed a significant new partnership with SOFTSWISS, a prominent figure within the gaming sector. This alliance is set to see Galaxsys' complete array of innovative games showcased on the comprehensive SOFTSWISS platform. This development is a crucial move for Galaxsys, aiming to expand its global footprint and heighten its brand visibility.

SOFTSWISS, renowned for its extensive array of gaming offerings, currently provides over 23,500 games to more than 1,000 brands globally. Known for delivering premier gaming experiences, SOFTSWISS stands as a well-respected partner in the industry. Through this collaboration, Galaxsys will introduce its creative lineup, which includes popular titles like crash, plinko, mines, turbo, and bingo, to a broader audience. This endeavor is anticipated to amplify the exposure of Galaxsys' acclaimed games significantly.

Voices from Galaxsys and SOFTSWISS on the Collaboration

Teni Grigoryan, who is the Chief Sales and Partner Management Officer at Galaxsys, expressed her enthusiasm for this partnership, describing it as a "significant milestone" for the company. Grigoryan highlighted the importance of this alliance, pointing out that SOFTSWISS' expansive network would enable Galaxsys' offerings to reach a wider array of players across various markets. She remarked, "We trust SOFTSWISS, an industry veteran, to help our games gain the visibility they deserve." This deal positions Galaxsys among the 270-plus prestigious game developers already integrated within the SOFTSWISS ecosystem.

Gil Soffer, serving as the SVP of Sales and Business Development at Galaxsys, concurred with these views and emphasized the vast opportunities this collaboration brings. He commented, "We see tremendous potential in this partnership with SOFTSWISS. Their established network offers us an invaluable platform to showcase our games." Soffer also mentioned that this partnership would aid Galaxsys in further extending its unique gaming lineup to new markets and regions.

SOFTSWISS, celebrated for its Game Aggregator, holds one of the largest collections of games in the industry. Nikita Keino, Head of Partnerships at SOFTSWISS Game Aggregator, underscored this point, stating, "Strength lies in diversity, and by offering a wide range of games, we attract different player segments." Keino further noted that Galaxsys' games would complement SOFTSWISS' objective of presenting a varied and expansive catalog to operators worldwide.

Looking Ahead: Global Reach and Future Prospects

For Galaxsys, joining forces with SOFTSWISS symbolizes an opportunity to fortify its presence across key markets. The company has already taken significant steps in North America, Peru, and Sweden earlier this year, and is poised to continue expanding its influence. This partnership is anticipated to assist Galaxsys in establishing a firmer foothold in new regions, aligning with its growth ambitions.

Galaxsys has also been making remarkable progress in African markets through a recent collaboration with Betika, which has bolstered its regional outreach. As Galaxsys continues to thrive, its partnership with SOFTSWISS is expected to play a pivotal role in propelling the company's strategy to emerge as an influential player in the international gaming landscape.

This partnership is deemed mutually beneficial, with SOFTSWISS standing to benefit from Galaxsys' inventive and engaging games, while Galaxsys gains exposure to a prestigious and far-reaching platform. With this partnership securely in place, both companies are set to pursue ongoing success in the dynamic gaming industry.

Source: ‘SOFTSWISS and Galaxsys Forge Partnership to Broaden Market Access’, lcb.org, October 18, 2024.