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ICONIC21 Unveils New Slots Amid Strategic Roadmap for 2025

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ICONIC21, formerly known as Better Live before rebranding in September 2024, is expanding its portfolio within the slot game segment by unveiling new titles such as Dao Riches, Fiesta Wilds, and Vitamin Joy 25. These games are notable for their high-volatility dynamics, inventive features like multipliers, free spins, and expanding wilds, appealing to a broad spectrum of players.

This strategic introduction follows ICONIC21's initial releases, slot games like Solar Sands and Juicy Coins: Hold & Win. The newly released slots are tailored to captivate both real-money and sweepstakes players. What distinguishes Dao Riches is its Asian-themed motif that emphasizes Scatters and Free Spins. Fiesta Wilds stands out with its lively Mexican fiesta feel, promising players an exciting experience with vertically expanding wilds and a buy-the-bonus feature. Lastly, Vitamin Joy 25 continues to build on the success of its precursor by incorporating 25 payout lines along with multipliers that can reach up to x81.

These slots are crafted meticulously to meet the expectations of operators across diverse global markets. By seamlessly blending simple mechanics with classic themes, ICONIC21 aims to support player acquisition and retention effectively, marking an essential milestone in their expansion plans.

Strategic Growth Plans Focused on 2025

Originally emerging as Better Live, ICONIC21 made a significant pivot with titles like Tortuga Fortune and Vitamin Joy, signaling its ambition to enlarge its game offerings. In a remarkable commitment to innovation and market ascendancy, ICONIC21 plans to deliver two new slot games each month throughout 2025. This ambitious schedule reflects a robust strategy aimed at providing dynamic, client-specific content.

Edvardas Sadovskis, the Chief Product Officer of ICONIC21, stated, "Kicking off our slot vertical with seven titles that share a classic repertoire, yet feature diversity, was the perfect move for our clients. We plan to launch two new slots every month moving forward with each title increasingly tailored to our clients’ needs." This statement underscores ICONIC21's mission to deliver captivating gaming experiences and offer operators enhanced flexibility within both the real-money and social casino landscapes. ICONIC21's vision aligns with ongoing efforts to diversify and maintain their lead in the gaming market. Through strategic planning and unwavering dedication, they continue to innovate, broadening their appeal and enhancing their content library with high-volatility and rewarding gameplay.

Expanding Horizons: From Live Casino to Comprehensive Gaming

Since rebranding from Better Live, ICONIC21 has firmly established itself as a distinguished content provider, moving beyond live dealer games to include crash games, RNG games, and promotional tools. This diversification forms a solid foundation for sustained growth and continues engaging operators and players alike. The slot games presented by ICONIC21 uphold high volatility levels, showcasing win potentials between x300 and x36,000.

Integrating popular elements such as Wilds, Scatters, and Hold & Win mechanics ensures these games captivate a global audience, while satisfying the demand for varied and engaging content from operators. In January 2025, ICONIC21 will present their comprehensive gaming suite at ICE Barcelona, stationed at stand #5B16. This event provides an invaluable opportunity for operators and partners to explore ICONIC21’s latest innovations firsthand and delve into their future plans to revolutionize the industry further. With a burgeoning slot portfolio and a strategic emphasis on innovation, ICONIC21 positions itself as a frontrunner in delivering tailored content that meets operator requisites and player desires. Looking forward, they are poised to grow their appreciation for quality, diversity, and adaptability, fortifying their role as a market leader.

Source: ICONIC21 Strengthens Slot Offering With New Games and Bold 2025 Roadmap, lcb.org, January 14, 2025.

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by Nina Nina