Ezugi Initiates Live Casino Operations in Ontario, Targets Growth
Ezugi, a subsidiary of the Evolution Group, has recently initiated its live casino operations in Ontario, marking a significant expansion into the thriving online gaming sector of the region. This move, commencing on June 17, represents a strategic extension of Ezugi's services in North America, following its inaugural introduction in New Jersey eight years prior. The company now aims to capture the Canadian audience with its distinguished live casino games.
Strategic Collaborations and Gaming Offerings
To establish a strong foothold, Ezugi has teamed up with prominent local operators including TheScore and Bet99, which have already integrated Ezugi's live casino solutions into their platforms. This collaboration offers an assortment of live games to players, enhancing Ezugi’s visibility and reach in the Ontario market. Broadcast from Ezugi's high-tech studios in Europe, these games guarantee a premium, uninterrupted gaming experience.
The array in Ontario includes popular classics like Roulette, Blackjack, and Baccarat, alongside innovative additions such as Ultimate Roulette with exciting multipliers and culturally favored games like Andar Bahar. Additional games like Cricket War and 32 Cards also enrich the portfolio, ensuring diverse offerings for all types of players.
Long-Term Strategy and Market Significance
Ezugi values the Ontario market for its vast potential due to the region's large population and increasing interest in online gaming. The inclusion of Ezugi’s solutions on platforms such as TheScore and Bet99 underscores its commitment to delivering first-rate, engaging gaming content. Looking ahead, Ezugi plans to not only expand further within North America but also to continue enhancing its game portfolio and forming new partnerships. These efforts align with Ezugi's objective to cement its status as a top provider in the live casino arena.
Chief Commercial Officer Pang Wee Goh commented on the expansion, saying, “After an exciting few years of consolidating our market position and extending our games portfolio, this is a very significant step for Ezugi and its growth. Ontario has long been on our radar, representing the ideal progression in Ezgi’s ongoing expansion throughout North America. I am confident that operators in Ontario will benefit from our large and innovative games portfolio, which truly offers something different for players.”
Source:
''Ezugi live casino launches in Ontario as first step in major North America expansion'' Press Release. June 21, 2024.
