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Playtech Purchases Aristocrat Lotteries


Playtech has expanded its business by purchasing Aristocrat Lotteries for an amazing €10.5 Million.  

The Aristocrat Lotteries business is led by a first-class management team and has an excellent team of developers. We look forward to working closely with them in the future in order to build and further the results they have already achieved.

Shay Segev, chief operating officer and head of retail for Playtech

This acquisition will allow them to expand into the Video Lottery Terminal market, whilst also increasing its range of interactive video terminals in Norway and Italy.  Playtech are well known for their multi-channel software system that allows them to deploy a range of content across any location and through any device.  This combined with the acquisition of Aristocrat Lotteries will allow them to broaden their reach in the retail gaming sector.

The online gaming and gambling market has been going crazy over the last couple of months in terms of acquisitions, with; Nonstop Games, The Rational Group, Bally Technologies and IGT all being purchased by other companies.


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by Kelly Kelly


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